Introduction
This Privacy Policy outlines Mini Bikers ("we", "our" or "the Company") practices with respect to information collected from users who access our website at 9 Wolsey Close, Groby Leicestershire ("Site"), or otherwise share personal information with us (collectively: "Users").
Grounds for Data Collection
Processing of your personal information (meaning, any information which may potentially allow your identification with reasonable means; hereinafter "Personal Information") is necessary for the performance of our contractual obligations towards you and providing you with our services, to protect our legitimate interests, and for compliance with legal and financial regulatory obligations to which we are subject.
When you use the Site, you consent to the collection, storage, use, disclosure, and other uses of your Personal Information as described in this Privacy Policy. We encourage our Users to carefully read the Privacy Policy and use it to make informed decisions.
What Information We Collect
We collect two types of data and information from Users:
- Non-personal Information: Un-identified and non-identifiable information gathered via your use of the Site. This includes aggregated usage information and technical information transmitted by your device, such as browser type, operating system, language preference, access time, pages viewed, clicks, and browsing actions.
- Personal Information: Individually identifiable information that identifies an individual or may with reasonable effort identify an individual. This includes Device Information (geolocation data, IP address, unique identifiers like MAC address and UUID) and Registration Information (full name, email or physical address, phone number, and other details provided upon registration).
How Do We Receive Information About You?
We receive your Personal Information from various sources:
- When you voluntarily provide us your personal details in order to register on our Site.
- When you use or access our Site in connection with your use of our services.
- From third-party providers, services, and public registers (for example, traffic analytics vendors).
We do not rent, sell, or share Users’ information with third parties except as described in this Privacy Policy.
Use of Information
We may use the information for the following purposes:
- Communicating with you – sending notices regarding our services, providing technical information, and responding to customer service issues.
- Keeping you informed of our latest updates and services.
- Serving advertisements when you use our Site.
- Marketing our websites and products.
- Conducting statistical and analytical purposes intended to improve the Site.
We may transfer or disclose Personal Information to our subsidiaries, affiliated companies, subcontractors, and trusted third-party providers located across the world for hosting, operating the Site, storing data, evaluating advertising campaigns, and performing research or technical analytics. We may also disclose information to comply with applicable laws, legal processes, investigate fraud, or protect legal rights.
User Rights
You may request to:
- Receive confirmation as to whether personal information concerning you is being processed and access your stored personal information.
- Receive a copy of personal information you directly volunteer to us in a structured, commonly used, and machine-readable format.
- Request rectification or erasure of your personal information.
- Object to or restrict the processing of your personal information.
- Lodge a complaint with a supervisory authority.
Please note that these rights are not absolute and may be subject to our own legitimate interests and regulatory requirements. To exercise these rights, please contact our Data Protection Officer ("DPO"), Kelly Imir at Head Office.
Data Retention
We will retain your personal information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our policies. Retention periods account for information types, collection purposes, and legal requirements to destroy outdated records.
Cookies and Tracking Technologies
We and our trusted partners use cookies and similar technologies when you visit our Site. Cookies help efficiently navigate pages, remember preferences, and compile statistical data. We use session cookies (temporary browsing session cookies deleted upon browser close), persistent cookies (saved for a fixed period to remember repeat visits), and third-party cookies (analytics and external content).
We also use Google Analytics to collect anonymous information about site traffic and usage to help improve our services.
Security & International Transfers
We take great care in implementing and maintaining industry-standard security procedures to protect your data against unauthorized access. Where data recipients are located outside the EEA, we transfer data only to countries approved by the European Commission as providing an adequate level of data protection or through legal agreements ensuring equivalent safeguards.
Advertisements & Marketing
We may use third-party advertising technology (such as NAI and DAA network members) to serve ads. You may opt out of ad networks via http://optout.networkadvertising.org/ and http://optout.aboutads.info/. We may also use your contact details for promotional materials, with easy opt-out unsubscribe options provided in all marketing communications.
Minors
The Site is not designed for or directed at children. We do not knowingly collect Personal Information from minors without prior parental or guardian consent. If a parent or guardian becomes aware that a child has provided data without consent, please contact us at info@minibikers.co.uk.
Updates and Contact Us
We reserve the right to periodically amend this Privacy Policy. If you have any questions about our privacy practices, please contact us at info@minibikers.co.uk.
